Concept

How to Make Music Using Patagonia: A guide for those who want to make music from scratch

In the fall of 2007, Patagonias founder and CEO Mike McGowan was working on an update to the company's iconic Patagonian boots.In the process, he stumbled across a piece of technology called Patagonica's PDA software.It allowed him to easily share and collaborate on designs with other Patagonians.In May of this year, McGowan announced that he would be sharing the PDA

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